Without a defined brand personality, every choice feels like guesswork - from colors and fonts to captions and marketing messages. This workshop helps you discover your unique brand personality and document it in a way that guides all your visual, verbal, and marketing decisions. By the end, you'll know exactly how your brand should look, sound, and show up everywhere. What you’ll walk away with… • Documented core values that guide every brand choice you make • Mission and vision statements you can actually use (written in your own words) • Your brand personality archetype with practical application guidelines • Clear direction for visual style, voice, and marketing approach • Your interactive Brand Explorer document that eliminates guesswork forever