STRATEGIC BRANDING
$325
You deliver incredible results for customers, but when someone asks 'What makes you different?' you struggle. You sound like everyone else, your value gets lost in generic descriptions, and prospects can't figure out why they should choose you. This workshop helps you articulate your unique value so clearly that ideal clients immediately understand why you're their perfect solution.
In this workshop you will walk away with…
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Your signature differentiator that no competitor can copy
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A compelling value story that makes prospects say "I need this"
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Clear answers to "Why should I hire you over anyone else?"
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Your problems-to-solutions roadmap that clients instantly recognize
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A polished elevator pitch that actually converts conversations
Not quite ready for the full workshop?
→ Download your Free Vision Board Kit now to see your brand before you build it.
"Sneek a Peek" into the Workshops
What’s Included With Every Workshop
Self-Paced Video Lessons Step through proven exercises and frameworks at your own pace. Each lesson builds strategic clarity so you end up with a complete foundation, not scattered ideas.
Interactive Brand Workbook Downloadable exercises that capture your insights in an organized, actionable format. You'll have everything documented and ready to implement immediately.
Instant Access + Content Updates Begin immediately and receive all future improvements and additions I make to the workshop content.
Brand Strategy Process Discover key insights about your business positioning and how to leverage them in all your marketing and messaging.
30-Minute Strategy Call with Me Got questions or stuck on something? We'll talk through any challenges 1:1 and make sure you're getting maximum value from the workshop.
Clarity as a foundation changes everything
When you have clarity on who you are as a brand and business, everything else falls into place. Your website copy flows more naturally because you know your voice. Your visual choices feel more confident because you understand your personality. Your marketing resonates better because you're clear on how to connect to your ideal customer.
This is the proven process I've refined over past years of brand strategy client work. Instead of guessing what makes you different, you'll know exactly what sets you apart and how to communicate it.
Curious about a client story? Watch the interview to hear exactly how Dena went from brand confusion to total clarity, and what surprised her most about the process.
This online brand workshop is perfect for you if…
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You're building or refining your brand and need strategic clarity before investing in marketing or design
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You want your marketing to feel consistent instead of all over the place
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You're tired of second-guessing every brand decision because you're not sure what you stand for
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You need a clear foundation to guide logo design, website copy, and other marketing decisions
What Past Participants Say…
5.0
Nancy Charlet
The Know Who You Are Workshop opened my eyes to ‘what is brand identity.’ Krista laid it all out in a really easy way to understand, follow, and work through. Her short videos are engaging and chock full of good, succinct information.
Chirag Mehta
Krista's Brand Explorer Workshops were transformative. The Archetypes exercises were particularly revelatory, refining our brand's identity, style, and tone.
Do these workshops actually work? See a real client success story →
Ready to get clear?
Build the foundation first. Everything else gets easier.
Brand Explorer Workshops give you the strategic clarity that makes every other marketing decision simpler. No more guessing what your brand should sound like or look like so you'll know exactly what you stand for.
Still have questions? Reach out!
krista@kcavenderdesign.com
(I personally answer all my emails)