Brand Identity Design

Finally, a logo that matches the business you've built

You know what makes you different, who your ideal customers are, and what you stand for. Now let's create a visual identity that actually reflects the professional business you've grown into.

Logo packages start at $2500

Lets Talk About Your Project

You’ve done the strategic work.

Foundation first.

Here's what I've learned after working with countless small business owners.

Logos without strategy are just decoration.

They might look pretty, but they don't always connect with customers or help your business grow.

I create visual identities that are built on solid brand strategy. Every design choice - colors, fonts, imagery - comes from understanding who you are as a business and what matters to your ideal clients.

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Before we start designing, you need strategic foundation.

My Brand Explorer Workshops provide the comprehensive brand strategy foundation I need to create effective visual identity. These workshops help you define your positioning, target audience, brand personality, and unique value - everything required for strategic design work.

If you haven't completed the Brand Explorer Workshops, that's your first step.

Go To Workshops

What’s Included in Brand Identity Design

Colors and Fonts That Make Sense

A color palette and typography system chosen specifically for your brand personality and target audience.

A logo system that actually works for your business

One Perfect Logo Concept

Based on your brand strategy, I'll develop one refined logo that captures who you are as a business. No multiple concepts to choose from - just one thoughtfully designed logo that fits your brand perfectly.

Three Rounds of Revisions

Once you receive the preliminary design, we'll fine-tune every detail through three rounds of revisions until your logo feels completely right for your business.

Everything You Actually Need
Your main logo, simplified versions, and all the file formats you'll use. Print files, web files, social media versions. Everything organized clearly so you can start using it immediately.

Brand Style Guide Your color palette, fonts, and guidelines for using everything consistently. This keeps your brand looking cohesive whether you're designing a business card or updating your website.

See a small business strategic brand identity
Client success story →

Lets Talk About Your Project

Here’s exactly how it works

From workshops to finished logo.

Week 1

Understanding Your Brand – We talk through your Brand Explorer Workshop discoveries, so I understand your positioning, personality, and who you're trying to reach. This becomes the creative direction for your logo.

Week 2

Visual Direction Moodboard – I'll create a moodboard that captures the visual direction for your brand - colors, typography styles, and overall aesthetic that aligns with your brand strategy.

Week 3

Logo Development – Based on your brand strategy and approved visual direction, I'll design your logo. Every design choice style, symbols, complete aesthetic - connects back to who you are as a business and what matters to your ideal clients.

Week 4

Refinements – We'll polish your logo through 3 rounds of revisions until every detail feels exactly right for your business.

Week 5

Final Delivery – You get your complete logo package with all the different formats and brand guidelines. Everything you need to start using your new identity consistently.

Total timeline: 4-5 weeks from start to finish depending on feedback and refinements.

Investment

Logo packages start at $2,500

You'll have a visual identity that reflects the professional business you've built and connects with the clients you want to attract.

Here's what that investment looks like…

1/3 payment to get started
1/3 payment when I present the moodboard concept
1/3 payment when everything's finished and delivered

Lets Talk About Your Project

What you need before we start

The Know Who You Are Brand Explorer Workshop completed (that's non-negotiable. It’s the foundation of your brand’s visual language.)
Time to give feedback during the revision process
Commitment to the strategic approach

My Work

These logos inspired the Brand Explorer Workshops I offer today. Each project taught me that strong visual design deserves equally strong strategic foundation, which evolved my process to ensure every brand identity starts with solid strategic clarity.