working with a designer | K Cavender Branding

Krista Cavender

How to Ensure Your Design Project Meets Your Expectations and Goals – Start with a Design Brief.

Whether you are executing one in-house or crafting one for an agency or consultant, the quality of the design brief directly correlates...

Krista Cavender

What is Brand Strategy and Why Do I Need It?

…the sooner your new business realizes the shift that has happened, the bigger the competitive edge you will have. Cuz we aren’t in...

Krista Cavender

5 Efficient Ways to Communicate with your Graphic Designer

Don’t let bad communication be the deciding factor in how well your project is executed. Embrace the opportunity to collaborate to make...

Krista Cavender

How to Define Your Personal Brand in 6 Simple and Actionable Steps

I love the phrase “Your vibe attracts your tribe.” I think it beautifully captures the essence of what a personal brand is all about....

Leverage the power of archetypes to create more effective and targeted marketing that connects your brand to your ideal customers.