VantageView, a distinguished landscape services company, specializes in providing meticulous maintenance for a local senior community located in Lincoln, California had a clear vision – they aspired to be the paramount choice in landscape services for this local area. They understood that their exceptional services deserved an equally exceptional brand identity that would set them apart in a competitive market.
Sophisticated and upscale typography was chosen that exuded refinement and elegance. This typography choice not only captured the brand's essence but also showcased their commitment to excellence. The incorporation of delicate hand-drawn florals paired with a double "V" mark in the logo design became an emblem of their meticulous care and provided an alternative logo option for social profiles and other media. Lastly, the earthy color scheme, highlighted by terracotta tones, sets VantageView apart from the competition, radiating warmth, sophistication, and timeless charm.