Krista CavenderSep 28, 20224 minBranding & StrategyThe Key to Successful Marketing: Your Brand Strategy.Foundations are important. When building a house, constructing a bridge, learning math, or even running 100 miles. I know about running...
Krista CavenderSep 1, 20223 minIdentityThe #1 question your business should answer before building your brand and designing your logoCreating an effective identity and a brand for your business is a little like embarking on a personal journey of self-discovery. So you...
Krista CavenderAug 30, 202211 minBranding & StrategyStarting up? Why you should build a Minimum Viable Brand“Often, a small business will run into problems when the owners don’t take that time early on to understand and build their...
Krista CavenderDec 30, 20225 minIdentityUnlock Your Brand’s Secret Sauce: Find Your Brand ArchetypeWhether you’re a rebellious Outlaw with a disruptive approach to problem-solving, a compassionate Caregiver with a heart for helping...
