Krista CavenderAug 30, 202211 minBranding & StrategyStarting up? Why you should build a Minimum Viable Brand“Often, a small business will run into problems when the owners don’t take that time early on to understand and build their...
Krista CavenderAug 9, 20223 minCommunicationHow to Ensure Your Design Project Meets Your Expectations and Goals – Start with a Design Brief.Whether you are executing one in-house or crafting one for an agency or consultant, the quality of the design brief directly correlates...
Krista CavenderAug 2, 20225 minBusiness RelationshipsThe Big Secret to Completing Successful Branding & Design ProjectsSo you've hired a designer to help you build your company identity or product brand, what's the big secret to getting a successful design?
Krista CavenderAug 107 minBranding & StrategyElements of Value Pyramid - The Secret Formula to Building Magnetic Products/Services Learn how the Elements of Value Pyramid provides a framework to uncover your customers' core motivations and your greatest impact.